
Sponsoring Prospectus · Sunday 14 March 2027 · Barcelona, Spain
The night before KubeCon kicks off
On Sunday 14 March 2027, the evening before KubeCon Europe opens its doors at Fira Gran Via, 300 senior engineers, architects and technology decision makers will board a catamaran in Barcelona, watch the sun go down over the Mediterranean, and step off the boat directly into a private waterfront reception.
Every other vendor party fights for attention on Tuesday and Wednesday night, competing with six others in the same three-hour window. We are not in that fight.
We own the Sunday. Nobody schedules anything the night before day zero. Everyone who has flown in is looking for something to do, and there is exactly one thing happening.
By Monday morning, this is what people will be talking about.
At 18:15 the Ecosail leaves Drassanes with 200 guests aboard. Two decks, two bars and a 360-degree terrace. It is the largest passenger catamaran on the Spanish east coast.
For the next two hours, Barcelona goes past from the water. Sunset at 18:56. The city and the hills behind it catch the last of the light. Nobody is checking their phone.
At 20:00 the boat does something no other Barcelona charter can do: instead of returning to where it started, it docks directly at the party venue. Guests step off the gangway and walk three minutes into a private marina reception.

Every sponsor at KubeCon is trying to get thirty minutes with the same people.
You will send an invitation to a booth. Someone else will send an invitation to a hotel bar. And one company will send an invitation to a sunset cruise on the Mediterranean, with their logo flying from the mast. That email gets opened. That invitation gets accepted. That conversation happens.
Your guests are not being marketed to. They are on a boat, in Barcelona, at sunset, with you, before the conference has even begun.
This is field marketing spend, not a logo placement. Customer entertainment budgets already exist for exactly this.
There are 200 seats on the water and roughly 300+one people at the party. Boat tickets are allocated to sponsors first. When they are gone, they are gone.
You get to your key accounts before anyone else in the ecosystem has said hello.
Senior engineers, platform architects, SREs and technology decision makers, in Barcelona for KubeCon.
A two-hour private sunset cruise on the largest catamaran on Spain's east coast.
Sunday night, before the conference opens. No competing vendor parties.
The boat docks at the party. Three minutes from gangway to bar.
KubeBoat draws the same audience as KubeCon itself, filtered for the people who arrive a day early: organisers, speakers, maintainers, senior practitioners and the decision makers who travel with them.
Platform engineers, SREs, architects and CTOs. The people who choose tooling and the people who sign for it.
An audience flying in from across Europe and beyond for the one of the largest cloud native event in the world.
The Sunday crowd is the committed crowd. Community organisers, maintainers, and the teams who came to make the most of the week.
Guests arrive at Port Vell.
Two hours on the water. Open bar throughout: cava, wine, beer, soft drinks. Snacks on deck.
Barcelona from the sea, in the best light of the day.
For guests joining on land, the waterfront venue opens with drinks and Spanish tapas.
200 people step off the gangway and walk straight in. This is the moment of the evening.
Live showcooking station, four hours of drinks, background music at a level where you can actually have a conversation.


Comfortably. Two full decks with room to move.
One on the main deck, one on the flybridge.
Shelter when you want it, open sky and 360-degree views when you don't.
Music on both decks, at conversation level.
A private waterfront event space inside Barcelona's most exclusive marina, three minutes' walk from where the boat docks.
Capacity for 300+, heated, on the water's edge.
Marina Port Vell is where the largest yachts in the Mediterranean berth. That is the backdrop for your evening.
Walking distance from the Gothic Quarter and Barceloneta, where most attendees are staying.
Your logo flies from the mast for the entire cruise. Every photo taken that evening, by 220 people, has your brand in it. This is the single most visible sponsorship asset of KubeCon week and only two companies get it.
Twelve seats on the water to hand to your key accounts, plus your own team.
Twenty places at the reception in total, including your boat guests.
Your logo on the sponsor loop running all evening on the venue screen, plus on-site signage.
A drink named by you, served all night, on the menu with your brand on it.
Dedicated posts before and after, plus your message included in the post-event mail to all attendees.


Eight seats on the sunset cruise for your customers and team.
Fourteen places at the reception in total, including your boat guests.
Your brand on the boarding signage
Your logo in the sponsor loop and on on-site signage.
Recognition across our channels before and after the event.
Four seats on the water. Enough to bring your two most important accounts and still have room for your team.
Eight places at the reception in total, including your boat guests.
Your logo in the sponsor loop and on on-site signage.
Recognition across our channels before and after the event.
For companies who want to support the event without the VIP programme.
Two seats on the water.
Four places at the waterfront reception.
Your logo in the sponsor loop and on on-site signage.
Recognition across our channels.
Boat tickets are limited and allocated on a first-come, first-served basis, with priority given to Platinum, then Gold, then Silver.
The Sunday before KubeCon is the quietest inbox of the week and the most valuable. Everyone is in town and nobody has claimed their evening.
A sunset cruise is something a customer remembers and tells colleagues about. A booth conversation is not.
Two hours of golden hour on the Mediterranean with 220 people holding phones. Your brand is in every frame.
KubeBoat is a community-run event. Sponsorship keeps it independent and keeps tickets affordable for the people who make this ecosystem work.
We would love to have you on board. Boat capacity is genuinely limited, so early conversations get the best allocation.
hello@kubeboat.io
kubeboat.io
Philipp Meier
KubeBoat 2027